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<body lang="EN-US" link="#467886" vlink="#96607D" style="word-wrap:break-word">
<div class="WordSection1">
<p class="MsoNormal">Hello,<o:p></o:p></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Attached are some updates about information we are using to inform potential candidates and districts
about the UCTK offering.<o:p></o:p></span></p>
<ul type="disc">
<li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l0 level1 lfo1">
<b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">CSET Test Prep info (attachment)</span></b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none"><o:p></o:p></span></li></ul>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Only $150 for 12 months access to personalized study plan for any CSET or teacher exam, 1-on-1
coaching, UCM TPP application fee waiver, and priority admission decision with passing scores. Open to any prospective or current TEP candidate seeking to pass CSETs, CTEL, CBEST, or RICA.<o:p></o:p></span></p>
<ul type="disc">
<li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l1 level1 lfo2">
<b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">UCTK flyer (attachment)</span></b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none"><o:p></o:p></span></li></ul>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">If a localized flyer is preferred, please contact us so that we can coordinate with our marketing
specialist. All programmatic flyers must be approved by UCM TPP where credential information is listed.<o:p></o:p></span></p>
<ul type="disc">
<li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l3 level1 lfo3">
<b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Updates regarding info sessions vs. webinar</span></b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none"><o:p></o:p></span></li></ul>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">UCM TPP is bringing a new strategy to our info sessions with pre-recorded, on-demand info sessions
covering the logistics and technical components of the residency program and the multiple subject credentials. In addition, 60-90 minute webinars are scheduled up until April which will focus on “becoming a TK teacher” covering all topics from being successful
in a residential program, credential program, TPEs, finding a job or placement site, and more.
<o:p></o:p></span></p>
<ul type="disc">
<li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l2 level1 lfo4">
<b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Targeted partnerships with COEs in CV</span></b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none"><o:p></o:p></span></li></ul>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">We are working with COEs in the CV and collaborating on best practices for Teacher Residents.
Local COEs will focus on placed-based support and occasionally include additional enrollment incentives. Priority enrollment is given to Bay Area, Los Angeles, and Merced for up to their 20 slots. We are happy to share as we develop our processes.<o:p></o:p></span></p>
<ul type="disc">
<li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l4 level1 lfo5">
<b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Strategy for hot leads</span></b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none"><o:p></o:p></span></li></ul>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Last cohort, we purchased over 150,000 names with high intent to enroll in the particular regions
that were used to source leads via social media, website, and targeted communications. Email communications will continue as previously to those opted in. We generated over 200 hot leads that did not enroll in the program, primarily due to verification of
subject matter competency. These leads will be retargeted with the new support resources.<o:p></o:p></span></p>
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<li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l5 level1 lfo6">
<b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Local recruitment support</span></b><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none"><o:p></o:p></span></li></ul>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Our target this summer 2025 cohort is 60 residents with the flexibility of up to 115 residents.
While UCM will provide overarching recruitment efforts (info session, webinar, social media, etc.), we present the opportunity for localized flyers, local or place-based webinars or info sessions, warm hand-off of leads generated locally, and are open to other
ideas to support effective recruitment and yield. <o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Let us know if you have any questions.<o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Thanks,<o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none">Mari<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.5pt;font-family:"Segoe UI",sans-serif;mso-ligatures:none"> </span><o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
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<p class="MsoNormal" style="margin-top:30.0pt"><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:black"><img width="135" height="89" style="width:1.4097in;height:.9236in" id="Picture_x0020_1" src="cid:image001.png@01DB6820.02365940"><span style="mso-ligatures:none"><o:p></o:p></span></span></p>
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<p class="MsoNormal"><b><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:#092F44;text-transform:uppercase;mso-ligatures:none">Marianna Harris, Ed.D</span></b><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:black;mso-ligatures:none"><br>
she/her/hers<br>
<br>
</span><span style="font-size:7.5pt;font-family:"Arial",sans-serif;color:#092F44;text-transform:uppercase;mso-ligatures:none">Director, Education Programs</span><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:black;mso-ligatures:none"><br>
</span><span style="font-size:7.5pt;font-family:"Arial",sans-serif;color:black;text-transform:uppercase;mso-ligatures:none">University Extension</span><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:black;mso-ligatures:none"><br>
<br>
</span><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:#999999;mso-ligatures:none">5200 Lake Road </span><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:#DAAC00;mso-ligatures:none">|</span><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:#999999;mso-ligatures:none"> Merced,
California 95343<br>
extension.ucmerced.edu </span><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:#DAAC00;mso-ligatures:none">|</span><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:#999999;mso-ligatures:none"> 209.382.4618
</span><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:black;mso-ligatures:none"><o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:8.5pt;font-family:"Arial",sans-serif;color:#EEEEEE;letter-spacing:1.4pt;background:#092F44;mso-ligatures:none">BUILDING THE FUTURE IN THE HEART OF CALIFORNIA
</span></b><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:black;mso-ligatures:none"><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="mso-ligatures:none"><o:p> </o:p></span></p>
<p class="MsoNormal"><o:p> </o:p></p>
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